Christina Stejskalova
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EXPERIENCE/Bio: |
Christina Stejskalova is a behavioral, data scientist who approaches marketing and sales from a deeply analytical perspective. Her experience as a data scientist at Facebook and Oculus saw her use data and marketing to drive growth of a social VR app, becoming the most popular non-gaming app on the market. Her behavioral expertise was cultivated by industry leaders including Nobel laureate Richard Thaler and Obama's Harvard professor Cass Sunstein as part of the UK’s renowned “Nudge Unit”. Combined with her analytical ability at Barclays, Facebook and most recently in VR at Oculus, Christina is driven by challenges. Self-taught in programming, Christina is the kind of person that can learn to do anything quickly, combined with rigor in metrics, this makes for a very interesting marketer. At LMNS, she uses this expertise to help companies find the best marketers using challenges that test skill. |
Blogs for Job Seekers:
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Ever read a job description and know you were the candidate? You check the requirements, you meet all of them. You imagine your future colleagues, how they will become your best friends, how you will crush the role, metrics will skyrocket, you will win accolades, you will change lives, the world will become a better place because you are the perfect hire. You apply for the job. You are ecstatic, once they meet you at the interview, no one has a chance.
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Everyone knows that scene from Wolf of Wall Street when Leo asks Brad to sell him a pen.
How does Brad do it? He makes Leo understand that he needs the pen, because without it, he can’t do something (sign a check) that he needs to do. Being hired for a job is the same thing. Interviews are about selling yourself. The best way to sell yourself is to make the employer feel like they need you. Click to Read more... |
Bogs for Employers:
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46% of employers admit to making a bad hire. How can you avoid making this $37,000 mistake?
…and it’s only $37,000 if you pay an US average salary. The department of labour estimates that a bad hire can cost you up to 30% of first year salary. On the other hand, a good hire can boost your revenue margins by 40%. With 46% of employers admitting to making a bad hire, it is clear that the interview process leaves space for improvement. So, what factors characterize a bad hire? Click to Read more... |
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0 Clicks! 3 ways LinkedIn could trip up your marketing!
If I asked you to predict what a CTR for a LinkedIn sponsored message means what would you say? If it’s “number of clicks to your destination, duh”, then you, like me have been misled by LinkedIn campaign manager. So, how can you find your real click through rate and determine if those sponsored messaging ads (and other LinkedIn ads) are worth it? Understanding the LinkedIn Analytics interface — A confusing sport LinkedIn is a fairly late bloomer in the ads game. Unlike Facebook and Google, it’s clear from using the LinkedIn ads platform that it’s years behind its tech siblings. In this blog, we will go through some of the cheeky ways LinkedIn can trip you up, causing high levels of stress and anguish to the author of this post. Click to Read more... |
Personally, I am very fond of strawberries and cream, but I have found that for some strange reason, fish prefer worms. So when I went fishing, I didn't think about what I wanted. I thought about what they wanted. I didn't bait the hook with strawberries and cream. Rather, I dangled a worm or a grasshopper in front of the fish and said, 'Wouldn't you like to have that?' Why not use the same common sense when fishing for people?"
- Dale Carnegie, Best Selling Author -
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References/Testimonials |
LMNS is an amazing platform and Christina is truly a phenomenal leader advocating for important change in the marketing industry. "So very appreciative of your encouragement adn your having the idea for LMNS in the first place. This is a game changer!"
- Evynn McFalls
- Evynn McFalls
Have you heard about LMNS? They have a novel approach to helping marketers like us shine; they hold contests. They're tired of the paradigm where we talk to prospective employers about what we can do, and rather provide a platform for us to show LMNS' client organizations what we do - in the real world, in real time.
- Ray Hartjen
- Ray Hartjen
"I wouldn't have gotten the chance to interview without LMNS"
- Gene Bartlik
- Gene Bartlik
