Connecting LOCAL Startups & Small Businesses with LOCAL Sales & Marketing EXPERTS
Smarketing Connect expands the outreach of LOCAL Sales and Marketing EXPERTS by…
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What is Smarketing CONNECT?
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Smarketing is the process of integrating the sales and marketing processes of a business. The objective is for the sales and marketing functions to have a common integrated approach. This can lead to annual revenue growth of up to 20%, according to a study in 2010.
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Smarketing CONNECT is all about connecting LOCAL resources. More specifically, it’s about connecting the LOCAL startup and small business community with LOCAL sales and marketing EXPERTS. Why? Sales and marketing work best when aligned to leverage their collective knowledge. Smarketing CONNECT is where small business owners can find the resources to make that happen! We offer answers to real questions, articles on specific topics, daily tips and monthly workshops. Our EXPERTS are happy to offer advice, work directly with you to solve a problem, and partner with other peers to solve the challenges that come with starting or growing your small business.
Smarketing CONNECT is the LOCAL guide to smart talent that is just a car ride or phone call away. |
MARKETING Articles, Tips & Tools
Magnet Marketing - A Proven Way to Increase High Value B2B Prospect MeetingsDoes Your Website Have “Signature Burger Syndrome”?
How FOMO Drives Traffic to Events
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Why Use Hashtags?
A hashtag is a free way to have a conversation about a single subject with a diverse audience and across multiple platforms quickly. With one simple hashtag, you can drive brand recognition, improve reach and engage in a like-minded subject with your customers, prospects and target market. Rachel Leone - What Are They, Why Use Them? 
Experiential Marketing
This form of Marketing can be extremely effective when performed correctly. For those employing it, it can also be entertaining and fun. This is where you can immerse your prospective customers in an experience that’s memorable enough that they become loyal customers by the end of the encounter. Think of a company like Red Bull. They spent time and money designing events that got their customers actively involved with them. 
Guilty of Random Acts of Marketing?
Make note of all the marketing activities you’re performing and ask yourself…are they targeted to your exact demographic or are they random. If they are random, refocus and redirect them as soon as possible. Make the most of your marketing dollars by pin point accuracy. Gayle Nowak - 9 Must Ask Marketing Strategy Questions Savvy Small Business Owners Ask to End the Random Acts of Marketing |
SALES Articles, Tips & Tools
Use More than One Approach
Sales techniques and tactics are in abundance. The fact is, not all prospects respond to the same information he same way. If one route isn’t working, try another way…you just might surprise yourself and the prospect. The key to this though, make certain the prospect is interested in continuing the conversation. It can back fire if they’re not! 
Don’t Be Confused By All The Jargon Out There!
There are many different strategies and opinions but, every company is different therefore, your plan to roll out sales and marketing is going to be unique to your company. There is no room for a one method fits all mentality. Both are necessities to the success of a small business. Contributor: Susan McKenney - What Comes First, Sales or Marketing? 
Try to Get Real Answers
At times you can tell if a prospect is not really participating if your questions are being met with answers that are not real answers. In these cases, you should really try to force the issue and get to bottom of what the true objections are. The quicker you determine if this prospect is worth your time the better off you are in proceeding or moving on to a prospect that wants to engage. Vertical Divider
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Understanding Your Team and Their Skills
How to Solve the 5 Biggest Sales Problems
How to Make a Successful Cold Call
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Sales & Marketing EXPERTS @ Smarketing CONNECT
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Looking for an EXPERT? Try searching...
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Smarketing CONNECT has the best and brightest Sales and Marketing EXPERTS who's focus is on launching startups and growing small businesses. Our reach extends into Rhode Island and Southern New Hampshire. If you are a startup or small businesses looking for local sales and marketing resources to provide advice, best practice and recommendations we are it.
Our Sales EXPERTS have diverse backgrounds in all aspects of sales. From outsources sales management to B2B telemarketing and sales coaching, our sales experts can help you build a sales process from scratch, evaluate a stalled effort or help you scale for growth. Our Marketing EXPERTS are focused on building brands in today’s complex digital world. From launching start-ups to revamping tired brands our marketing experts have the experience to evaluate and implement successful digital and print campaigns. |
Ceri Ruenheck - It’s Your Call
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Ken Cheo - Our Sales Coach
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Natalie Nathanson - Magnetude Consulting
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Marie Warner - Warner Professional Sales
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Robin Samora - Let's Make You Shine
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Michael Krieger - End Business Consultants
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Gayle Nowak - The Story Stylist
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Dr. Nancy Zare - Rapport Builderz
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Tom Kaminsky - Kaminsky Brand Group
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Lisa Carter - Drinkwater Productions
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Dave Orecchio - Bristol Startegy
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Rachel Leone - Leone Marketing
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Jeannine O'Neil – JO Social Branding
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Carol Rudick - The Print Pro
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Susan Rooks - Grammar Goddess Communication
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Kathy Yenke - Sales Catalyst Solutions
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Smarketing WEEKLY
MONDAY
Social Media Polls
Get the latest polls from around the web |
TUESDAY
Interpretation of Quote
Get Tom's thoughts on some great quotes |
WEDNESDAY
Sales Tips
Revenue building tips to keep sales closing deals |
THURSDAY
Marketing Tips
Brand building tips to keep you top of mind |
FRIDAY
Fact or Fiction
Fun facts about sales, marketing and small businesses |
It is not the knowing that is difficult,
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