Robin Samora
Marketing Contributor
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EXPERIENCE:
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Small business marketing and PR expert, Robin Samora teaches small business owners how their brands can command attention in a noisy, crowded marketplace. Thorough her speaking, consulting and mentoring, she helps clients find their ideal prospects, form valuable relationships and turn followers into loyal customers and raving fans. Robin’s mission is to help clients boost their brand, business and bottom line by cutting through the clutter so they can get noticed. She uses social media, email marketing, speaking and free publicity strategies to enhance credibility, reputation and leadership position — even without a PR budget. Robin also shares marketing tools, tricks and articles on her weekly tip sheet, “Robin’s Rainmakers.” |
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What’s Your Marketing Plan for 2019? [Hope is not a Strategy]
If you’re in business, you’re in sales and if you don’t have sales, you might as well close up shop. Every small business owner will tell you that their industry has a particular way they market their products and services, and prospect for new clients. But, if you’re prospecting for gold on a deserted island, it’s probably less effective than being in front of your ideal clients online and offline, solving their problems, and offering value.
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Best Tips Ever for an Attention Grabbing Elevator Speech
If you’re a small business owner, entrepreneur or professional, do you have a ready-to go, smart and savvy answer when someone asks, “What do you do?” You might be in a networking group and know what to say by heart, but there’s always room for improvement and improv. An elevator speech is a short, compelling statement about who you are, what problem you solve and why others should work with you.
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Facebook Messenger Marketing Tips & Tricks
With every change in technology, comes new ways to reach our target audience and customers. Chatbots and Facebook Messenger Marketing aren’t new, but the trend is hot, and it’s working – not just for big companies like the WSJ, but for smaller brands like you and me.
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Getting the Most Out of the New LinkedIn: Inside Tips You Want to Know
Interested in what’s happening over at LinkedIn® ever since Microsoft® took over? You should be. Insight is far better than hindsight, especially when it involves the biggest B2B (or B2C) social media platform, now with 546 million users, according to a recent Expanded Ramblings report.
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Body Language Secrets to Improve Sales
Ever walk into a meeting and sense that something just wasn’t right? All you needed was a quick glance around the room to feel the energy. Arms crossed, toes tapping and nose scratching. If 90% of our communication is non-verbal – and we’re in sales – that’s more than enough evidence to check-in on how we show up. And, what clues we give our audience. You don’t have to be in marketing to wonder what message you’re conveying. You’re communicating on a daily basis to prospects, your team, customers and even your family.
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“Let your light shine so brightly that others can see their way out of the dark.”
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References
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Robin Samora is the quintessential PR and Marketing professional! When she says she “wants to make you shine,” she means it! Her passion is infectious and her wisdom to navigate media portals to get you noticed are undeniable. Robin put her clients first and wants every client to become a lasting relationship. Investing in an expert like Robin frees up your time to focus on the core of your business. Let her “make you shine” while you’re busy working on what YOU need to do!
Leslie Gould — President/CEO Lynn Area Chamber of Commerce
Leslie Gould — President/CEO Lynn Area Chamber of Commerce
