SMARKETING CONNECT
  • Home
  • Find Professionals
    • Sales Directory >
      • Boston Professionals
      • Detroit Professionals
    • Marketing Directory >
      • Boston Professionals
      • Washington D.C. Professionals
      • Philadelphia Professionals
      • New Jersey Professionals
      • Greater Salt Lake City Professionals
      • New York Professionals
      • Columbus Ohio Professionals
      • Detroit Professionals
      • Albuquerque Professionals
    • Find LOCAL PROFESSIONALS
    • Rate Our PROFESSIONALS
  • Partners
    • Partnership Sign Up
  • Learning Center
    • Sales Resources >
      • Sales Articles
      • Sales Tips
      • Sales Tools
    • Marketing Resources >
      • Marketing Magazine
      • Marketing Tips
      • Marketing Tools
    • Podcasts
    • Quick Tip Videos
    • Smarketing U
  • Networking
  • Professional Sign Up
    • Learn More
    • Sign Up Now
    • Submit Content

Boosting Microloan Sales Results Through Coaching

-by Ken Cheo - Our Sales Coach

The challenge

Banks operate in highly competitive and mature markets. This environment, combined with historically low interest rates, puts a lot of pressure on banks. They must produce sales with more profitable products and services and expand into new markets while cutting expenses. Most banks have been trying to transition from a customer service to a sales culture. The challenge is developing the behavioral change required from the staff, who are customer service oriented. Economic pressures now require a more proactive approach to profitability.
Picture

Our training program solutions for loan officers

Our Sales Coach was asked to work with over 100 Branch Managers to help them meet their aggressive new customer and microloan goals, in addition to the other goals they already were responsible for. We had them participate in training through a virtual platform, and work in groups on applying what they had learned. Along the way, we had monthly sessions in groups of 16 or 17, over 4 months, to help them apply and practice applying what they had learned.

After 4 months the entire group was meeting their monthly goals for new relationships and microloans, even though the goal had been increased by 150% from the previous year.

The Results

“We asked Our Sales Coach to work with all of our Branch Managers to better prepare them to develop new commercial relationships. A key goal for 2015 was to increase lending to small businesses. The managers completed online training, and then participated
in working groups to apply what they had learned.
Monthly group coaching sessions were held to practice the new behaviors.”
After 4 months our sales results were significantly higher, and the focus and practices Our Sales Coach brought to us helped us achieve
the results.
Bob DiGiovanni
Eastern Bank
Senior Vice President, Director of Retail Banking


Picture
Vertical Divider

Ken Cheo - Our Sales Coach

SALES COACHING
Picture
Ken Cheo, is the President and Owner of Our Sales Coach.  Ken works with business owners, sales managers and select salespeople with massive results for top-line sales growth. He helps companies develop an ideal client prospecting system where they can gain a strong market position and produce meetings with decision makers at ideal clients.  Salespeople spend far too much time in the same activities which prevents them from being in front of qualified prospects closing deals.Cheo, is a sales coach.  He help banks, business owners, service professionals, sales managers, and salespeople achieve massive results through sales consulting, sales training and sales coaching.  Click to visit Ken's Smarketing Connect Page


Find LOCAL PROFESSIONALS

Sales & Marketing Support
Are you a looking for help with sales or marketing?  Let Smarketing CONNECT help you find resources!  Tell us about your needs and we will match you with LOCAL PROFESSIONALS.
Find LOCAL PROFESSIONALS
Are you a LOCAL Sales or Marketing PROFESSIONAL who wants more exposure?  Sign-up today and get listed on Smarketing CONNECT where you will get seen by the LOCAL Startups and Small Businesses looking for you!
PROFESSIONAL Sign-Up
Picture
We connect Small Business with
Sales & Marketing

HOME

ASK A QUESTION

Vertical Divider

LEARNING CENTER

NETWORKING

Vertical Divider

FIND PROFESSIONALS

RATE PROFESSIONALS

Vertical Divider
Smarketing CONNECT Terms & Conditions and Privacy Policy
© COPYRIGHT 2021. ALL RIGHTS RESERVED
​
.
  • Home
  • Find Professionals
    • Sales Directory >
      • Boston Professionals
      • Detroit Professionals
    • Marketing Directory >
      • Boston Professionals
      • Washington D.C. Professionals
      • Philadelphia Professionals
      • New Jersey Professionals
      • Greater Salt Lake City Professionals
      • New York Professionals
      • Columbus Ohio Professionals
      • Detroit Professionals
      • Albuquerque Professionals
    • Find LOCAL PROFESSIONALS
    • Rate Our PROFESSIONALS
  • Partners
    • Partnership Sign Up
  • Learning Center
    • Sales Resources >
      • Sales Articles
      • Sales Tips
      • Sales Tools
    • Marketing Resources >
      • Marketing Magazine
      • Marketing Tips
      • Marketing Tools
    • Podcasts
    • Quick Tip Videos
    • Smarketing U
  • Networking
  • Professional Sign Up
    • Learn More
    • Sign Up Now
    • Submit Content